Blog
Notes on menus, guests and running a restaurant without paper.
Food Information Regulations 2014: Allergen Rules for Menus
The Food Information Regulations 2014 govern allergen info for food sold loose, not prepacked. What they require, and how they differ from Natasha's Law.
Natasha's Law Explained: What Restaurants and Cafes Must Do
Natasha's Law changed how prepacked food must be labelled in the UK. Here's what PPDS means, what your label needs, and how restaurants stay compliant.
Menu Engineering: Design a Menu That Sells Your Best Dishes
Menu engineering is profitability times popularity, not decoration. Here's the matrix, the psychology tactics, and a monthly routine to sell more of your best dishes.
Restaurant Menu Pricing: How to Price a Menu That Makes Money
Restaurant menu pricing shouldn't be a guess. Here's the food cost percentage formula, real pricing methods, and how to price every section of your menu.
The 14 Allergens List Every UK Menu Must Declare
The 14 allergens list, in full, with the hidden sources that catch kitchens out. What UK and EU law actually requires you to tell guests, and where.
QR Code Menu Best Practices Restaurants Get Wrong
Your restaurant's QR code menu might be losing guests before they even open it. Here are the QR code menu best practices you're probably getting wrong.
Updating Menu Prices Without the Drama
Ingredient costs shift weekly. Here's why you keep postponing updating menu prices, and how to do it without upsetting a single guest.
Do Restaurant Menu Photos Help or Hurt Sales?
Bad restaurant menu photos can turn guests off before they order. Here's what makes yours work, and when you're better off with none at all.
Menu with Allergens: Simple, Legal, Guest-Friendly
Building a menu with allergens shouldn't mean sticky notes. Here's how the 14 EU allergens work and a simple way to keep your menu accurate.
Restaurant Menu Translation Without the Embarrassing Mistakes
Bad restaurant menu translation scares off guests and hides your best dishes. Here's how to translate yours so every tourist orders with confidence.
Digital Menus for Small Restaurants: What You Actually Need
A digital menu for small restaurants doesn't need tablets or POS integrations. Here is the short list that actually matters, and what it should cost you.
QR Code Menu vs Paper Menu: An Honest Comparison
Weighing a QR code menu vs paper menu for your restaurant? Here's an honest look at where each wins, so you can pick what fits your tables.
How to Create a QR Code Menu (Step by Step)
You don't need to be technical. Here's how to create a QR code menu, print the card, and update prices from your phone after launch.
Why Paper Menus Quietly Cost Restaurants Money
Paper menus look cheap until you add up reprints, mistakes and wasted staff time. Here's what they actually cost - and a simpler way to run yours.